Beiming Software Signs Strategic Cooperation Agreement
with Changsha Media Group to Charting New Pathways of "Technology + Culture"

On October 23, Beiming Software Co., Ltd. (referred to as “Beiming Software”) and Changsha Media Group (CMG) officially signed a strategic cooperation agreement. The two parties held in-depth discussions on innovative cooperation models and the promotion of integrated industry development, focusing on key areas such as digital government, smart cultural tourism, and social governance. Leaders attending the signing ceremony and symposium included Peng Yong, Party Secretary, Station Director, Editor-in-Chief, and Chairman of the CMG; Jiang Na, Party Committee Member and Deputy General Manager of the CMG; and senior executives from Beiming Software, including President Ying Huajiang and Vice President Xu Hongtao.

Signing Ceremony and Symposium Scene

At the symposium, Ying Huajiang, President of Beiming Software, stated that, drawing on the company’s extensive portfolio of mature digital solutions across sectors such as government, finance, manufacturing, and energy, Beiming Software has established a dual-driven core competitiveness model of technology R&D and industry services, providing a solid technical foundation for scenario implementation. As a leader in the cultural industry, Changsha Media Group offers strong support for the development and promotion of digital application scenarios through its extensive content resources, comprehensive communication network, and deep audience base. This cooperation will break down the boundaries between technology and culture. Through deep integration of scenarios and technology, the partnership aims to create replicable and scalable industry benchmark projects, injecting a dual momentum of “technology and culture” into the high-quality development of the digital economy in Changsha and across Hunan Province.

Ying Huajiang, President of Beiming Software

Jiang Na, Party Committee Member and Deputy General Manager of Changsha Media Group, stated that Changsha Media Group is currently accelerating the development of new digital infrastructure for urban digitalization, leveraging its strengths in media integration to drive innovative convergence between culture and technology. She noted that Beiming Software’s technological capabilities are highly complementary to Changsha Media Group’s cultural resources. In the future, centered on “complementary advantages and resource synergy,” the partnership will concentrate on key fields like smart cultural tourism. Together, the aim is not only to incubate digital cultural tourism projects that highlight Huxiang cultural characteristics and embody ethnic traditions, but also to jointly build a new ecosystem for the integration of culture and technology—enabling technology to empower cultural communication and culture to in turn stimulate technological innovation, thereby providing strong momentum for regional industrial upgrading.

Jiang Na, Party Committee Member and Deputy General Manager of Changsha Media Group

According to the agreement, both parties will adhere to the principles of resource sharing, complementary advantages, win-win cooperation, and joint development, establish a regular communication and project advancement mechanism, and continuously expand the breadth and depth of cooperation. While jointly advancing the implementation of key projects, they will work together to build a new paradigm for the integrated development of technology and media in the digital era, contributing a demonstrative strength, where technology empowers culture and culture revitalizes industry, to high-quality regional economic and social development.

Signing Ceremony Scene